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โ€˜๐˜ˆ๐˜ณ๐˜ฆ ๐˜บ๐˜ฐ๐˜ถ ๐˜จ๐˜ฐ๐˜ช๐˜ฏ๐˜จ ๐˜ต๐˜ฐ ๐˜ฎ๐˜ฆ๐˜ฏ๐˜ต๐˜ช๐˜ฐ๐˜ฏ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ช๐˜ฏ๐˜ค๐˜ช๐˜ฅ๐˜ฆ๐˜ฏ๐˜ต?โ€™ย โ€˜๐˜–๐˜ฏ๐˜ญ๐˜บ ๐˜ช๐˜ง ๐˜บ๐˜ฐ๐˜ถโ€™๐˜ณ๐˜ฆ ๐˜–๐˜’ ๐˜ธ๐˜ช๐˜ต๐˜ฉ ๐˜ช๐˜ต. ๐˜‰๐˜ถ๐˜ต ๐˜ ๐˜ต๐˜ฉ๐˜ช๐˜ฏ๐˜ฌ ๐˜ ๐˜ด๐˜ฉ๐˜ฐ๐˜ถ๐˜ญ๐˜ฅ.โ€™

Every so often, when Iโ€™m hired by clients to give a keynote on aย Human Risk-related topic, I end up having a conversation along those lines.

This happens whenever thereโ€™s a high-profile true story in the public domain about someone within the organisation making what Iโ€™ll politely call a โ€˜๐˜ฑ๐˜ฐ๐˜ฐ๐˜ณโ€™ decision.

Since I talk about human decision-making and am known for using โ€˜๐˜ณ๐˜ฆ๐˜ข๐˜ญ ๐˜ธ๐˜ฐ๐˜ณ๐˜ญ๐˜ฅโ€™ examples to bring my presentations to life โ€”ย Compliance In The Wildย is a prime example โ€” ย I understand why they ask.

My response is always the same: if thereโ€™s something relevant to my subject that prompts the question, then if I can mention it, I should.

Itโ€™s far better to proactively raise something than to let it become the ๐—ฒ๐—น๐—ฒ๐—ฝ๐—ต๐—ฎ๐—ป๐˜ ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—ฟ๐—ผ๐—ผ๐—บ.

Of course, mentioning it doesnโ€™t mean going into detail or making a fuss. It just means acknowledging the existence of the story โ€” if itโ€™s relevant โ€”ย ย and agreeing on a plan for handling any questions, though usually there arenโ€™t any.

This might feel counterintuitive, but the fact that Iโ€™m free to raise a potentially sensitive subject sends a powerful signal. After all, if I, as an outsider, canโ€™t mention it, then itโ€™s clearly a taboo subject.ย 

If Iโ€™m going to talk about human decision-making, the last thing my clients will thank me for is unleashing my own version of the ๐—ฆ๐˜๐—ฟ๐—ฒ๐—ถ๐˜€๐—ฎ๐—ป๐—ฑ ๐—˜๐—ณ๐—ณ๐—ฒ๐—ฐ๐˜.


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